About Heyley
Work
Experience
2021-present
Video editor (freelance)
I creates compelling and visually engaging content tailored to platform-specific requirements. I utilize various editing tools to enhance raw footage, ensuring videos are professional, entertaining, and optimized for maximum audience engagement.
Sept-Nov 2024
Part-time Marketing assistant
As a marketing assistant, I crafted engaging visual content for various platforms, helping LEGOLAND Discovery Centre Hong Kong and Madame Tussauds Hong Kong strengthen their online presence and brand identity.
Mar-Jun 2024
Digital Intern
Collaborate with the team to analyze campaign performance and produce reports while sharing insights during meetings and brainstorming sessions. Focus on both creative and data-driven aspects of music marketing, and assist with setting up ads on TikTok and Instagram.
2021-2023
Video Editor
Edit videos in Adobe Premiere Pro to produce Instagram Reels, collaborating with the social media and marketing teams to brainstorm concepts. Focus on maximizing audience engagement across various social media platforms.
Education
2021-2025
Bachelor's Degree in Communication
I am majoring in Advertising and branding. I developed skills in market research, creative thinking, and digital marketing, preparing me for a successful career in the advertising industry.
Skills
& Expertise
Video Editing
Photo Editing
Graphic Design
Visual Storytelling
Language
Cantonese
Mandarin
English
Native
Advanced
Advanced
Primere Pro
Photoshop
Lightroom
Canva
Capcut